The blog for the hotel industry
Read articles about the future of the hotel industry in the happyhotel blog
How to start with revenue management – the revenue management guide for the hotel business
In addition to the air travel industry, the hotel industry is one of the strongest and longest users of revenue management. In this beginner guide, you find everything you need to know to start with revenue management...
Revenue management in comparison: city hotels vs. holiday hotels
Revenue management is a key tool for boosting sales. However, there are significant differences between city hotels and holiday resorts. We’ll explain what these differences are and what you should focus on to optimize your revenue strategies effecti
Read moreThat's why good Google reviews are so important for your hotel these days
Deciding where to stay for your next vacation isn’t easy with so many alternatives. Google is the first stop for most travelers when searching for a hotel. Besides price and location, reviews are increasingly playing a decisive role in the decision-m
Read moreTravel behavior has changed — fiasco or opportunity for the hotel industry?
Corona has changed all of our lives, both privately and professionally. The last two years have turned behavior on its head and brought many restrictions, but also opened up new digital opportunities — especially when it comes to travel behavior
Read moreDigitalization aid extended — use happyhotel now free of charge with digital bonus!
Bridging aid III has been extended until 2023 and includes a generous digitization subsidy. You should definitely apply for this! In this blog post, you will learn how to get the digitization bonus and how to happyhotel free of charge for a year
Read more#happyTalk04 with Markus Seemann from 9Seemeilen
Revenue management in the holiday hotel industry. In #happyTalk04, we talk to Markus Seemann from 9seemeilen Hospitality about revenue management in the holiday hotel industry. It is primarily about why — contrary to common clichés — Revenue Manage
Read moreHow to find staff for your hotel today — Hotel Recruiting 4.0
Staff shortages in the hotel and catering industry: Does that also affect you and your hotel? Are you desperately looking for employees and there are simply no more applications? Today, it is no longer enough to find personnel, job posting
Read more#happyTalk03 with Max Toth from Abasto Hotels
In #happyTalk03, we talk to Max Toth from Abasto Hotels about strategic pricing when demand is very high, the influence of the European soccer championship on prices in Munich and Max's relationship with OTA's as a former OTA employee.
Read more#happyTalk02 with Pierino Di Sanzo from the health resort in Freiburg
In the second HappyTalk, we talk to Pierono Di Sanzo about his pricing strategy in current times. Pieriono is an experienced hotelier with an affinity for revenue management. He is managing director of the health resort in Freiburg (Dorint Therme
Read more#happytalk01 with hotel whisperer Andreas Rhein — revenue management after the crisis
In an interview with hotel whisperer Andreas Rhein about revenue management after the crisis: What matters for your pricing! Position yourself correctly, strengthen direct sales, and build customer loyalty. Here’s how you can make it work for you.
Read moreIntergastra digital 2021 — How was the first digital trade fair?
The first digital trade fair in 2021 is over! Contrary to the actual two-year trade fair rhythm, Intergastra announced an unscheduled intergastra in November 2020 for mid-March 2021. Expectations for the virtual format of the peaks
Read moreChecklist for restarting the hotel industry — reopening
That’s why it’s crucial to be fully prepared when things pick up again. We’ve created a helpful checklist for you to review before getting started. Let’s learn from summer 2020 and ensure we are ready for the new start with confidence and efficiency.
Read moreHow to start with revenue management – the revenue management guide for the hotel business
In addition to the air travel industry, the hotel industry is one of the strongest and longest users of revenue management. In this beginner guide, you find everything you need to know to start with revenue management...
Read moreHow do top hotels keep track of their bookings (pickup report)?
Many of us know the problem: while the PMS system can quickly show how many new bookings came in, it’s harder to determine the exact period, the booking channel, and the workload for that period. This makes it difficult to gain a full overview.
Read moreThe coronavirus and the hotel industry - The effects and opportunities of the crisis
The effects of the coronavirus are being felt in all sectors and industries. But the tourism sector in particular is being hit hard. Not only are quarantine regulations affecting entire countries, such as Italy, France and now also
Read moreWill the Revenue Manager Still Exist in the Future?
We’ll explain what a revenue manager does and why they are crucial in a hotel. But how do you become one, and what skills are needed? The key question is, will this job still exist in the future, especially with automation on the rise?
Read moreHow dependent is my hotel on OTAs?
In the meantime, without OTAs, many hotels would struggle with bookings, as the trend is shifting toward online platforms. But why is that? Is it bad? And how can you, as a hotel, establish your own booking process and long-term marketing?
Read moreOnline Marketing in the Hotel Industry — the CPB as a measurement Value
Nowadays, every hotelier is faced with the decision to market their hotel online. The desire for more bookings, building up a network of regular customers, more conferences and individual packages drives them to the Internet. Whatever a hotelier e
Read moreHow do I increase the turnover in my hotel – Turnover increase made simple
Increasing turnover is the goal of all hotels. You can spend money on marketing to boost occupancy, but there's an easier way. The right pricing at the optimal time, combined with proper hotel calculations, can help you increase turnover effortlessly
Read moreFirst experiences with happyhotel and registration
Which tool do I really need and what added value does it offer me? It is often difficult to find the right hotel software. Long sales calls with sales staff, unclear features, and complex solutions are common hurdles that make it hard to choose.
Read moreExplore happyhotel for free
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