Optimized prices with the Rate Shopper
With our integrated rate shopper, monitor your competitors and analyze your market demand.
What is a rate shopper?
A rate shopper observes your competitors and compiles market data. You'll gain valuable insights into market demand and the prices of your competitors.
That is not only very interesting, but also incredibly valuable. This allows you to track your competitors' pricing strategies and analyze and classify your position in the market. You can also identify booking intentions in real time. At happyhotel, prices and price changes flow directly into the algorithm for your prices!
This is how you achieve optimal prices on the market!
Insights from the rate shopper
Analyzed booking data from OTAs gives you the information you need. What are the prices of your competitors? How high is regional demand? What is your competition's pricing strategy? This information helps you position yourself on the market in the best possible way.
Increase your turnover through tactically clever pricing decisions. This is not about fundamentally matching your prices to the prices of your competitors in CompSet to orient. Instead, it is important to pay close attention to what is happening on the market. This allows you to quickly see, for example, when your prices are relatively high for certain days. Depending on how your own market demand is doing, it may make sense to adjust prices or not!
Where does happyhotel get the data from?
We work closely with HQ Revenue and always get the prices up to date on a daily basis via the API.
HQ revenue is our partner, with whom we are in regular contact. With HQ revenue, various channels can be analyzed. Competitors' prices can be analyzed across all OTAs (Booking, HRS, etc.) and brand.
Know market demand and make better decisions
With relevant and up-to-date market data, you understand the current demand situation and can make better pricing decisions.
With happyhotel, you get all important information at a glance. You compare current market developments with your internal data and weigh the factors that influence your prices. The algorithm helps them and gives you price suggestions. But you make the final decision about your prices!
Compare your workload with overall demand, follow your competitors' pricing strategies and make strategically sound decisions!
Respond quickly and easily
The algorithm takes market booking data into account and incorporates it into your price suggestions. As a result, your prices are not only adjusted to the demand and booking behavior of your own guests, but also takes regional demand into account.
This is how you optimize your prices and increase your earnings!
Increase utilization
Increase your earnings by identifying high market demand in good time and raising your prices. Increase your workload if you adjust your prices to meet low demand. Be one step ahead of your competitors and stay on top of everything!
Why your prices don't just depend on competition
Read our hotel lexicon to find out how to determine your competitor set (CompSet). Avoid the most common mistakes and position yourself strategically.
and convince yourself
Forget manual price adjustments. With happyhotel, you can maximize your income without constantly checking prices.
